Track Google Trends data for your industry and custom keywords.
Google Trends IntegrationComing Soon
Overview
The Trends app integrates Google Trends data directly into Adverfly. Track search interest for your brand, competitors, and industry keywords over time — and correlate trend shifts with your marketing performance.
Key Features
Industry Trends: Pre-configured trending keywords for your industry vertical
Custom Keywords: Add and manage your own keywords to track (brand terms, competitor names, product categories)
AI-Suggested Keywords: Get AI-powered keyword suggestions based on your website domain
Time Series Charts: Visualize search interest over time alongside your marketing metrics
MMM Integration: Trend data feeds into Marketing Mix Modeling as a demand signal
How It Works
Adverfly fetches Google Trends data daily for your configured keywords. Data is stored in ClickHouse and displayed as time-series charts. Industry-level trends are pre-configured based on your workspace's industry setting.
Use Cases
Demand Forecasting: Anticipate demand changes by monitoring search trends
Competitor Monitoring: Track competitor brand interest over time
Campaign Timing: Align campaign launches with rising search interest
Seasonal Patterns: Identify recurring seasonal trends in your category
Getting Started
Open Trends from the sidebar
Select your industry for pre-configured keywords
Add custom keywords to track brand and competitor terms