LTV & Cohort

Which channels bring customers who come back.

See beyond the first purchase: Adverfly forecasts customer lifetime value down to ad level and optimizes spend by cohort.

What you get

What LTV & Cohort does.

Compare cohorts across quarters and acquisition channels.

Which ad brings the most valuable customers — over time.

Predictive LTV for young cohorts based on historical patterns.

Related apps

Summary

Every KPI on one page — funnel, trends, hours, geo.

Canvas

Which creative performs — and why.

Journeys

Multi-touch paths from first click to conversion.

Custom Reports

Custom queries — with AI chat in natural language.

All in one platform — from data to action.