UTM Builder & SimulatorKnow where the click will land in your reports.
Build tracking URLs with UTM and Adverfly parameters, then test them to verify tracking works correctly.
Part of Adverfly. Built around your business. View plans
UTM Builder & Simulator
Create campaign URLs with your UTM parameters.
Simulate how URL parameters are interpreted.
Use consistent parameters for your campaign placements.
The Adverfly platform is trusted by growing brands worldwide
Adverfly × top brands 🤝
See how brands grow with the wider Adverfly platform. These stories cover their complete setup, approach and results.
1,350% revenue growth. This is how AYLASHES scales its creators with Adverfly 🚀
- 1.350 %
- Revenue growth
- 2022 to 2025
- 8,5x
- Revenue per ad euro
- 2025, 4.9x in 2022
- 68 %
- Orders from returning customers
- 2025, 28 % in 2022
With less Meta budget to more profit. This is how Blume Ideal steers with Adverfly 🔍
- 5,3x
- Revenue per ad euro
- Mother’s Day week 2026; 4.4x in the equivalent week of 2025
- 6,7 %
- Conversion rate
- May to Sep 2026, 4.1 % in the same window of 2025
3.8x traffic growth. Their own shop system, measured anyway. 📈
- 3,8x
- Traffic growth
- 1 Jan to 22 Sep, 2026 vs. 2025
- 4,3x
- Purchases vs. last year
- same window, conversion rate 0.8 → 0.9 %
- 89 %
- Purchases with a known source
- pixel, 30-day window, 2026
223 % revenue growth in two months. This is how Nahim Sky's Sidejeans grows with Adverfly 📦
- 223 %
- Revenue growth
- Sep vs. Jul 2026
- 276 %
- More orders
- Sep vs. Jul 2026
- 262 %
- More new customers
- Sep vs. Jul 2026
UTM Builder & Simulator, in one connected workspace.
See how UTM Builder & Simulator brings the work together, compared with managing the same tasks manually.
Capability
UTM Builder & Simulator
All in one platform
All apps work togetherManual workflow
Spreadsheets & separate tools
Managed by handUTM Builder & SimulatorCreate campaign URLs with your UTM parameters.
Manual workflowType and encode campaign parameters by hand.
UTM Builder & SimulatorSimulate how URL parameters are interpreted.
Manual workflowFind naming mistakes only after a campaign has launched.
UTM Builder & SimulatorUse consistent parameters for your campaign placements.
Manual workflowClean up inconsistent source and campaign values in reporting.
Workflow comparison with a manual setup. Availability depends on your plan, connected services and app access.
A closer look at UTM Builder & Simulator.
For teams building and checking campaign tracking URLs.
UTM Builder & SimulatorBuild a consistent URL
Create campaign URLs with your UTM parameters.
UTM Builder & SimulatorCheck the tracking setup
Simulate how URL parameters are interpreted.
UTM Builder & SimulatorKeep attribution organized
Use consistent parameters for your campaign placements.
← Swipe →
Make UTM Builder & Simulator part of your workflow.
Start with your workspace, shape the setup around your business and put the app to work.
UTM Builder & Simulator
ILLUSTRATIVE PREVIEW
One platform. More possibilities.
Build on UTM Builder & Simulator with the other apps in your Adverfly workspace. Explore the tools that fit the next part of your workflow.
Links
Create tracking links with custom codes and UTMs. Measure visits, attributed orders and revenue for every placement.
Explore Links
Channels
Define custom channels for the Insights source picker by matching source + UTM combinations.
Explore Channels
Custom Attribution
Create custom attribution models to understand the impact of your marketing channels.
Explore Custom Attribution← Swipe →
Questions about UTM Builder & Simulator?
The details before you get started. For your specific setup, talk to our team.
Put UTM Builder & Simulator to work for your business.
See how UTM Builder & Simulator fits your customers, your data and the way your team works.