Ad Deconstruction

See which parts of an ad earn their place.

Which visual format, hook, angle, product or creator wins — every tag value of your creatives ranked by purchases, CPA or ROAS against the period before.

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Part of Adverfly. Built around your business. View plans

adverfly / ad-deconstruction
YOUR WORKSPACE

Ad Deconstruction

Sample
01 / IMAGE
Compare the ingredientsSample creative
02 / VIDEO
Check the period beforeSample creative
03 / CONCEPT
Make the next brief more specificSample creative
One connected workspaceIllustrative preview
Illustrative preview · Sample content
Explore Ad Deconstruction

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… and many more brands & agencies

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Compared

Ad Deconstruction, in one connected workspace.

See how Ad Deconstruction brings the work together, compared with managing the same tasks manually.

Capability

Ad Deconstruction

All in one platform

All apps work together

Manual workflow

Spreadsheets & separate tools

Managed by hand
Ad Deconstruction at a glance
Compare the ingredients

Ad DeconstructionRank creative tag values by purchases, CPA or ROAS.

✕

Manual workflowGroup ad exports by manually maintained creative tags.

Check the period before

Ad DeconstructionCompare results with the preceding period.

✕

Manual workflowBuild and align two separate reporting sheets.

Make the next brief more specific

Ad DeconstructionUse attribute-level performance to inform creative research.

✕

Manual workflowDescribe a winning ad without examining its component patterns.

Workflow comparison with a manual setup. Availability depends on your plan, connected services and app access.

Highlights

A closer look at Ad Deconstruction.

For creative strategists comparing hooks, formats, angles, products and creators.

Creative 01
Creative 02
ILLUSTRATIVE PREVIEW

Compare the ingredients

Rank creative tag values by purchases, CPA or ROAS.

Creative 01
Creative 02
ILLUSTRATIVE PREVIEW

Check the period before

Compare results with the preceding period.

Creative 01
Creative 02
ILLUSTRATIVE PREVIEW

Make the next brief more specific

Use attribute-level performance to inform creative research.

← Swipe →

How it works

Make Ad Deconstruction part of your workflow.

Start with your workspace, shape the setup around your business and put the app to work.

ADVERFLY WORKSPACE

Ad Deconstruction

1Compare the ingredients
2Check the period before
3Make the next brief more specific
Connect your workspace

ILLUSTRATIVE PREVIEW

Connected apps

One platform. More possibilities.

Build on Ad Deconstruction with the other apps in your Adverfly workspace. Explore the tools that fit the next part of your workflow.

Creative Library

Every creative, broken down by AI into format, hook, angle, audience, products and more — tag, filter and ask about them.

Explore Creative Library

Testing Log

Find your winning combinations — which hook, angle, format or creator sells which product best, ranked by purchases, CPA or ROAS.

Explore Testing Log

Marketing Angles

Get AI-generated marketing angles to improve your campaigns.

Explore Marketing Angles

← Swipe →

FAQs

Questions about Ad Deconstruction?

The details before you get started. For your specific setup, talk to our team.

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Put Ad Deconstruction to work for your business.

See how Ad Deconstruction fits your customers, your data and the way your team works.

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